The problem
Same-day cancellations leave adjustment slots empty, and the desk has no time to phone around. If 6 slots a week go unfilled at an assumed $65£49€58A$94C$92 a visit, that's about $1,680£1,263€1,503A$2,425C$2,375 a month (6 x $65£49€58A$94C$92 x 4.3).
What the AI does
GrowthHub Pro includes a waitlist, and GrowthHub Pro+ ($299£225€268A$432C$423 a month, for 360 Pro or Pro+) adds an automated waitlist, unlimited campaigns and 7,500 texts a month. Patients who'd like an earlier visit go on the waitlist with their preferred times, and openings are offered to them by text. ChiroSpring's pricing page doesn't describe how offers are sent or claimed, so test it before relying on it. Keep the texts to the time and a way to accept, and send them only to patients who agreed to texts.
A worked example
A one-doctor clinic in Salt Lake City already on GrowthHub Pro for recalls moves to GrowthHub Pro+ for the automated waitlist.
Before
About 6 empty adjustment slots a week
After
2 to 3 of them refilled from the waitlist each week
What it's worth
About $335£252€300A$484C$474 a month in profit, against the $50£38€45A$72C$71 step up from GrowthHub Pro. Refilling 2 to 3 slots a week at an assumed $65£49€58A$94C$92 is $559£420€500A$807C$790 to $839£631€751A$1,211C$1,186 a month (x 4.3); at an assumed 60% margin, since the doctor's time is already paid for, that's $335£252€300A$484C$474 to $503£378€450A$726C$711. Bought on its own, GrowthHub Pro+ is $299£225€268A$432C$423 a month, which still pays back at 3 slots a week.
How to set it up
- Add GrowthHub Pro+ to 360 Pro or Pro+ and set up the waitlist with each patient's preferred days and times.
- Ask at checkout whether the patient would like an earlier slot if one opens, and record their answer and texting consent.
- Test how an opening is offered and claimed using a staff member's appointment before telling patients.
- Check the schedule after each offer so two patients aren't promised the same slot.
- Review the waitlist weekly and remove patients who've booked or no longer want earlier times.
What goes wrong
- The pricing page lists an automated waitlist but gives no detail on timing or how a slot is claimed. Confirm with ChiroSpring how it works.
- If a manual waitlist is enough, GrowthHub Pro already has one; Pro+ costs $50£38€45A$72C$71 a month more.
- Unlimited campaigns don't change the TCPA: promotional texts still need each patient's prior express written consent and a working STOP.