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ai assistant, research

Perplexity

AI search assistant that answers questions from the web with inline citations to its sources, so each claim can be checked. Paid plans add Deep Research reports, more file uploads and shared Projects.

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What Perplexity is best at for small businesses

Pricing

Free

Free plan available. Pro is $17 (about £13) a month billed annually, for one person. Enterprise Pro is $34 (about £26) per user a month billed annually. The pricing page doesn't show a monthly-billed Pro price.

Price checked on Perplexity's own site on . Prices are in the vendor's own currency and can change, so confirm before you buy. How we check prices

Ideas that use Perplexity

Consultants

Perplexity for consultants: sourced sector briefings

Perplexity's Deep Research builds a briefing on a prospect's sector before a pitch, with a source behind every point. From about $17£13€15A$25C$24 a month.

  • Costs $17£13€15A$25C$24/mo
  • Worth $665£500€595A$960C$940/mo
  • Pays for itself in a few days
  • Easy to set up

Property developers

Perplexity for developers: planning policy, with sources

Research the local plan, design and parking rules for a site with a link behind every point, before paying a consultant. From about $17£13€15A$25C$24 a month.

  • Costs $17£13€15A$25C$24/mo
  • Worth $532£400€476A$768C$752/mo
  • Pays for itself in a few days
  • Easy to set up

Web Design Agencies

Perplexity for web designers: sourced competitor research

Research a client's competitors before the discovery workshop, with a link behind every point to show the client. From about $17£13€15A$25C$24 a month.

  • Costs $17£13€15A$25C$24/mo
  • Worth $532£400€476A$768C$752/mo
  • Pays for itself in a few days
  • Easy to set up

Mortgage Brokers

Perplexity for mortgage brokers: lender criteria, sourced

Research lender criteria and product changes with links to lenders' own pages, checked by the adviser before use. From about $17£13€15A$25C$24 a month.

  • Costs $17£13€15A$25C$24/mo
  • Worth $430£323€384A$620C$607/mo
  • Pays for itself in a few days
  • Easy to set up

Video Production Companies

Perplexity for video producers: fact-check every script

Check each fact in a voiceover or on-screen script against cited sources before the client signs it off. From about $17£13€15A$25C$24 a month.

  • Costs $17£13€15A$25C$24/mo
  • Worth $399£300€357A$576C$564/mo
  • Pays for itself in a few days
  • Easy to set up

Amazon Sellers

Perplexity for Amazon sellers: product research, sourced

Research a new product's rules, competitors and complaints with a link behind every point before ordering stock. From about $17£13€15A$25C$24 a month.

  • Costs $17£13€15A$25C$24/mo
  • Worth $333£250€298A$480C$470/mo
  • Pays for itself in a few days
  • Easy to set up

Social enterprises

Perplexity for social enterprises: research the buyer

Before bidding, research the buyer's priorities, social value policy and past contracts, with links to its own pages. From about $17£13€15A$25C$24 a month.

  • Costs $17£13€15A$25C$24/mo
  • Worth $200£150€179A$288C$282/mo
  • Pays for itself in a few days
  • Easy to set up

Language schools

Perplexity for language schools: visa rules, sourced

Research visa routes and accreditation changes for international students, with links to GOV.UK and the accreditor's own pages. Free.

  • Free
  • Worth $100£75€89A$144C$141/mo
  • Free to run
  • Easy to set up

Bands and musicians

Perplexity for bands: rules for weddings abroad, sourced

Ask Perplexity what a UK band needs to play a wedding abroad and get answers linked to GOV.UK and official sources to check. Free.

  • Costs Free–$17Free–£13Free–€15Free–A$25Free–C$24/mo
  • Worth $100£75€89A$144C$141/mo
  • Pays for itself in a few days
  • Easy to set up

Restaurants

Perplexity for restaurants: food rules with the source

Ask about allergen labeling, licenses and other rules, and get answers linked to the official pages to read. Free.

  • Costs Free–$17Free–£13Free–€15Free–A$25Free–C$24/mo
  • Worth $100£75€89A$144C$141/mo
  • Pays for itself in a few days
  • Easy to set up

Small charities

Perplexity for small charities: find funders, with sources

Research trusts and funders that match your work and area, with links to their own criteria and deadlines to check. From about $17£13€15A$25C$24 a month.

  • Costs $17£13€15A$25C$24/mo
  • Worth $84£63€75A$121C$118/mo
  • Pays for itself in about a week
  • Easy to set up