The problem
Owners forget an exercise by Tuesday and message to ask how it went again. If a trainer answers 25 of those messages a month at 8 minutes each, typing out the steps for the settle or loose-lead walking, that's 200 minutes, about 3.3 hours a month.
What the AI does
Loom records your screen or camera and shares the video as a link. Its free Starter plan allows 25 videos, each up to 5 minutes, at 720p. Film each core exercise once with a calm, well-practiced dog (settle on a mat, loose-lead walking, recall games, handling) and keep each under 5 minutes. Send the matching links after each class or session, and reply to questions with the link plus a line about that dog. Loom's AI titles and summaries need Business + AI and aren't needed here.
A worked example
A trainer in Chester runs 2 puppy courses and about 15 one-to-ones a month, and answers around 25 messages a month asking how to do an exercise.
Before
25 messages x 8 minutes: 200 minutes, about 3.3 hours a month
After
Most answered with a link and a line: about 2 minutes each, 50 minutes a month
What it's worth
About $100£75€89A$144C$141 a month saved, at an assumed $40£30€36A$58C$56 an hour for 2.5 hours (200 minus 50 minutes), after a one-off 3 hours or so to film the videos. Loom's free Starter plan covers 25 videos; Business is $18 (about $19£14€17A$27C$26) a user a month if you need more.
How to set it up
- List the 10 to 15 exercises owners ask about most.
- Film each one with a calm, well-practiced dog, keeping it under 5 minutes.
- Name each video clearly, such as 'Week 2: settle on a mat', and keep the links in one list.
- Send that week's links after each class or session.
- When an owner asks how to do an exercise, reply with the link and one line for their dog.
What goes wrong
- The free plan stops at 25 videos of 5 minutes each; plan your library within that or budget for Business.
- Get written consent from any owner whose dog or face appears in a video.
- A video can't see the owner's dog. Problems that don't improve need a session, not another link.
- Treat every link as public: anything in it may end up on social media.