The problem
Couples and party hosts browse photo booth sites in the evening and want quick answers: how many prints, how long, is there a travel charge to their venue, can they have a GIF booth. If nobody answers until the morning, they inquire with three other firms. Losing 1 booking a month at $532£400€476A$768C$752 that way is $6,384£4,800€5,712A$9,216C$9,024 a year.
What the AI does
Tidio is website live chat with an AI agent called Lyro, which answers visitors' questions from the FAQs and website content you give it and hands the chat to a person when needed. Load your packages, prices, print options, travel charges and set-up needs as FAQs, and Lyro answers in the evening while you're at events. Questions about availability on a date or a custom quote are handed to you to answer.
A worked example
A photo booth firm in Yorkshire gets about 40 chat questions a month, mostly in the evenings. They add Tidio's Lyro to the website with their packages and FAQs, and pick up handed-over chats the next morning.
Before
Evening questions answered the next day, with about 1 booking a month lost to faster firms
After
Questions answered straight away, with 1 extra $532£400€476A$768C$752 booking a month assumed
What it's worth
About $266£200€238A$384C$376 a month in profit if faster answers win 1 extra $532£400€476A$768C$752 booking a month, at an assumed 50% margin after the attendant, travel and prints. That's against about $37£28€33A$54C$53 to $45£34€40A$65C$64 for Lyro: €32.50 (about $37£28€33A$54C$53) a month billed annually or €39 (about $45£34€40A$65C$64) monthly, for 50 AI conversations a month. The extra booking is an assumption.
How to set it up
- Write 20 to 30 FAQs from real questions: packages, hours, prints, travel charges, set-up space, power and deposits.
- Add Tidio to your website and give Lyro your FAQs and website pages.
- Set it to hand over to you for availability, custom quotes and anything it can't answer.
- Ask 10 test questions yourself, including awkward ones, and fix any wrong answers.
- Each week, read the conversations and add new FAQs where Lyro struggled.
What goes wrong
- Lyro answers from what you give it. Out-of-date prices in your FAQs become wrong answers.
- 50 AI conversations a month is the starting tier. A busy wedding season can use that up, so check what happens when you reach it.
- Prices were shown in euros on the day checked, so the cost in pounds may vary.
- Don't let it confirm dates. A chat saying a date is free when a booth is booked is worse than no answer.