How much does google review replies for PI lawyers, no client details cost?

About Free–$20 a month for the tools, on the plans the setup needs. ChatGPT: Free plan available. Plus is $20 a month for one person, billed monthly. Business is $25 per user a month billed monthly, or $20 billed annually, for Standard seats, from 2 seats. Prices are from OpenAI's help center in US dollars, and usage limits apply on every plan. Claude: Free plan available. Pro is $20 a month billed monthly, or $17 a month billed annually ($200 a year), for one person. Team is $25 per seat a month billed monthly, or $20 billed annually, for 2 to 150 seats. Max starts at $100 a month. Usage limits apply on every plan. Google Gemini: Free plan available. Google AI Plus is $4.99 a month and includes Gemini in Gmail. Google AI Pro is $19.99 a month and adds Gemini in Docs. These plans are for personal Google accounts, not Google Workspace business accounts.

About $400 a month of attorney time, against a cost of $0 to $20. It pays for itself: in a few days, in the worked example.

Which tools do I need?

ChatGPT: AI assistant from OpenAI that you chat with on the web, desktop or mobile, by typing or by voice. You paste in notes or upload files, and it drafts, summarizes, rewrites and analyzes them. Claude: AI assistant from Anthropic that you chat with on the web, desktop or mobile. You paste in notes or upload long documents, and it drafts, summarizes, rewrites and answers questions about them. Google Gemini: AI assistant from Google that you chat with on the web or mobile using a personal Google account. You paste in notes or upload documents and it drafts, summarizes and rewrites text; paid plans add Gemini inside Gmail, and Google AI Pro adds it in Docs.

How hard is it to set up?

Easy to set up. 5 steps: Write a standing instruction: short, polite, no confirmation that the reviewer was a client, no case facts, outcomes or amounts, and an invitation to call. Paste only the public review text into the assistant; never add file notes, names or case details to give it context. For a negative review, use a reply along the lines ABA Formal Opinion 496 suggests: professional obligations prevent the firm from responding in detail. Have an attorney approve every reply before it is posted, and wait a day before answering an angry review. Ask for reviews only in ways your state bar allows: no gifts, discounts or payment for a review, and never ask for a review mid-case.

Google review replies for PI lawyers, no client details

ChatGPT, Claude or Gemini drafts calm Google review replies that reveal nothing about any client, for an attorney to approve. Free to about $20£15€18A$29C$28 a month.

At a glance

What it costsFree–$20Free–£15Free–€18Free–A$29Free–C$28 a month
Worth, in extra profit or time saved in the worked example$400£301€358A$577C$565 a month
Pays for itselfIn a few days
Sign up and configure; no technical skills neededEasy to set up

Figures come from the worked example below, using its stated assumptions. Tool prices checked October 18, 2026. How we check prices

The problem

Reviews shape which injury firm a searcher calls, and an unanswered complaint sits at the top of the profile. Replying is risky: a reply that mentions the case, the settlement or the client's conduct can breach the duty of confidentiality. If a firm gets 8 reviews a month and an attorney spends 20 minutes on each reply, rewriting angry first drafts, that's 160 minutes, about 2.7 hours a month.

What the AI does

A staff member pastes the text of the public review, with no case details, into ChatGPT, Claude or Gemini along with a standing instruction: thank the reviewer, keep it short, never confirm the person was a client, never mention a case, outcome or amount, and invite them to call the office. For negative reviews the draft follows ABA Formal Opinion 496, which says a lawyer may not reveal client information to answer online criticism and suggests a reply that says professional obligations prevent a detailed response. The attorney reads every reply before it is posted on the firm's free Google Business Profile.

A worked example

A three-attorney personal injury firm in Atlanta gets about 8 Google reviews a month, mostly positive, with the occasional angry one from a former client or the other side of a case. The office manager drafts replies with an assistant and the managing attorney approves them.

Before

20 minutes of attorney time on each of 8 replies: 2.7 hours a month

After

About 5 minutes of attorney review for each reply: 40 minutes a month

What it's worth

About $400£301€358A$577C$565 a month of attorney time, against a cost of $0£0€0A$0C$0 to $20£15€18A$29C$28. Saving 15 minutes on each of 8 replies is 2 hours, if attorney time is worth $200£150€179A$289C$283 an hour. Google Business Profile is free, and ChatGPT, Claude and Gemini all have free plans, with paid plans for one person at about $17£13€15A$25C$24 to $20£15€18A$29C$28 a month.

How to set it up

Write a standing instruction: short, polite, no confirmation that the reviewer was a client, no case facts, outcomes or amounts, and an invitation to call.
Paste only the public review text into the assistant; never add file notes, names or case details to give it context.
For a negative review, use a reply along the lines ABA Formal Opinion 496 suggests: professional obligations prevent the firm from responding in detail.
Have an attorney approve every reply before it is posted, and wait a day before answering an angry review.
Ask for reviews only in ways your state bar allows: no gifts, discounts or payment for a review, and never ask for a review mid-case.

What goes wrong

Even thanking someone "for trusting us with your case" confirms they were a client. The instruction and the attorney's check must catch that.
Assistants mirror the tone of the review. An angry review can produce a defensive draft, so the attorney rewrites anything that argues.
Some states treat replies and client reviews as advertising and restrict testimonials about results. Check your state's rules before posting replies that mention outcomes.
Free plans may use chats for training. That's acceptable for public review text, but nothing from the client file should ever go in.

The tools you'll need

ChatGPT
AI assistant from OpenAI that you chat with on the web, desktop or mobile, by typing or by voice. You paste in notes or upload files, and it drafts, summarizes, rewrites and analyzes them.
Free plan available. Plus is $20 a month for one person, billed monthly. Business is $25 per user a month billed monthly, or $20 billed annually, for Standard seats, from 2 seats. Prices are from OpenAI's help center in US dollars, and usage limits apply on every plan.
Visit ChatGPT
Price checked Oct 18, 2026
Claude
AI assistant from Anthropic that you chat with on the web, desktop or mobile. You paste in notes or upload long documents, and it drafts, summarizes, rewrites and answers questions about them.
Free plan available. Pro is $20 a month billed monthly, or $17 a month billed annually ($200 a year), for one person. Team is $25 per seat a month billed monthly, or $20 billed annually, for 2 to 150 seats. Max starts at $100 a month. Usage limits apply on every plan.
Visit Claude
Price checked Oct 18, 2026
Google Gemini
AI assistant from Google that you chat with on the web or mobile using a personal Google account. You paste in notes or upload documents and it drafts, summarizes and rewrites text; paid plans add Gemini inside Gmail, and Google AI Pro adds it in Docs.
Free plan available. Google AI Plus is $4.99 a month and includes Gemini in Gmail. Google AI Pro is $19.99 a month and adds Gemini in Docs. These plans are for personal Google accounts, not Google Workspace business accounts.
Visit Google Gemini
Price checked Oct 18, 2026

Prices are in the vendor's own currency. Confirm before you buy.

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Last updated October 18, 2026.