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Review requests for roofers: ask the day the roof is done

NiceJob texts and emails each homeowner a review request after the job, and shows new reviews on your website. From $75£56€67A$108C$106 a month.

At a glance

  • What it costs$75£56€67A$108C$106 a month

  • Worth, in extra profit or time saved in the worked example$900£677€805A$1,299C$1,272 a month

  • Pays for itselfIn a few days

  • Sign up and configure; no technical skills neededEasy to set up

Figures come from the worked example below, using its stated assumptions. Tool prices checked . How we check prices

The problem

After a storm, homeowners choose a roofer from Google, and a company with 40 reviews from three years ago looks worse than one with fresh ones every week. Asking for reviews gets forgotten once the crew moves to the next roof. If steadier, newer reviews won 1 extra $10,800£8,120€9,663A$15,591C$15,266 replacement every three months, that's about $3,600£2,707€3,221A$5,197C$5,089 of work a month.

What the AI does

NiceJob sends review requests by text and email, shows your reviews on your website with widgets, posts them to social media and gives you a reviews page. It connects to field service and accounting software through its App Marketplace, so requests can go out automatically when a job is done. The Pro plan adds AI-written replies to reviews and referral and repeat-customer campaigns.

A worked example

A roofing company in Denver finishes about 15 roofs a month and has 38 Google reviews, the newest from last year. They start NiceJob Starter and send a request the evening each roof is finished and the site is cleaned up.

Before

38 reviews, the newest a year old, and requests only when the owner remembers

After

A request after every finished roof; new reviews most weeks and about 1 extra $10,800£8,120€9,663A$15,591C$15,266 roof every three months

What it's worth

About $900£677€805A$1,299C$1,272 a month in profit, at an assumed 25% margin on $3,600£2,707€3,221A$5,197C$5,089 a month of extra work (one more $10,800£8,120€9,663A$15,591C$15,266 roof every three months). That is against $75£56€67A$108C$106 a month for NiceJob Starter. The revenue figure is an assumption; track where new leads say they found you to test it.

How to set it up

  1. Start the 14-day free trial of NiceJob Starter ($75£56€67A$108C$106 a month, no contract).
  2. Check NiceJob's App Marketplace for your job software and connect it, so finished jobs trigger requests without anyone remembering.
  3. Send the request the day the roof is done and the yard is clean, while the homeowner is happiest.
  4. Only text customers who agreed to texts when they booked, and keep STOP working, as the TCPA requires. NiceJob's page doesn't mention 10DLC registration; ask them how texts are sent.
  5. Reply to every review, good or bad, within a few days.

What goes wrong

  • Google's rules bar offering anything in return for a review, and the FTC's rule on consumer reviews bans rewards that depend on the review being positive. Ask everyone, and never only the happy ones.
  • AI-written review replies are on Pro ($125£94€112A$180C$177 a month), not Starter.
  • NiceJob's page doesn't say whether prices are per location. Check before adding a second branch.

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Paste the adjuster's scope and your notes into ChatGPT, Claude or Gemini for a draft supplement request you check and send. Free to about $20£15€18A$29C$28 a month.

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Last updated October 18, 2026.