The problem
Clients who pay for management accounts expect a report with a commentary every month, and building the pack in a spreadsheet takes an hour. If you do 30 clients, that's 30 hours a month.
What the AI does
Fathom connects to accounting software including Xero and syncs daily. Its Pro plan produces branded client reports, forecasts and KPIs, and a Commentary Writer feature, listed under Pro, that the vendor describes as AI commentary. You review the figures, edit the commentary and send. Pricing is $450 (about £338) a month including 25 companies, then $17 (about £13) for each extra company.
A worked example
A six-person practice in Manchester produces monthly management accounts for 30 Xero clients. It switches to Fathom Pro: the 25 included companies plus 5 extras.
Before
60 minutes to build and write up each of 30 reports: 30 hours a month
After
About 25 minutes to review figures and edit commentary: 12.5 hours a month
What it's worth
About 17.5 hours a month saved (35 minutes x 30 clients = 1,050 minutes), worth around £788 if staff time is worth £45 an hour. Cost is $450 + 5 x $17 = $535, about £401 a month; the page also shows $18 a company, which would make it $540 (about £405). It only pays back if clients are paying for these reports.
How to set it up
- Start the 14-day trial with three clients' Xero files.
- Compare Fathom's figures with the accounts you would have reported, before using them.
- Set the branding and one report template for all clients.
- Edit each commentary yourself before you send it; remove anything you can't back up.
- Count your reporting clients and compare to the 25 included before deciding on Pro.
What goes wrong
- AI commentary can describe a movement wrongly or miss context. A qualified accountant reads and takes responsibility for each report.
- Prices are listed in USD by default, with GBP selectable; check the GBP figure in the basket, since the exchange rate moves the sterling cost.
- Pro upgrades automatically as you add companies, but downgrades are manual.
- Portfolio at $67 a month for 100 companies is cheaper, but advanced reporting and forecasts need Pro on each company.